Words by Nicole Thomsen
February 18th, 2016
We love it when a new collection of clothes hits the shop floor to provide us with inspiration and variety for our daily sartorial choices, and H&M’s Studio SS16 lookbook has certainly got us in the mood for summer (and shopping). Launching today, the collection features statement summerwear and beach-appropriate attire aplenty that could brighten up any wardrobe.
With key pieces such as the cream leather jacket (€299.99) and the tribal pattern jumper (€39.99), the collection is reminiscent of the much sought after Isabel Marant x H&M line that sold out on the day of launch in 2013 and now sells for triple the original retail price on eBay.
Considering last year’s obsession with the Seventies, this collection is a nice transition that still features the colours most prominent with the past decade but offers a fresher update on a tired and worn out trend.
H&M Studio is available exclusively in Ireland in the College Green flagship store in Dublin from today.
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